The Agentic Marketing Playbook: Automate, Personalize, Convert

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Your team is already using AI tools, so why does your GTM motion still feel manual?

Join us as we pull back the curtain on what agentic AI actually looks like in practice for marketing and revenue teams. We are going beyond the surface level to show you the exact workflows marketing and sales leaders are running right now to automate repetitive tasks, personalize outreach at scale, and keep prospects moving through the funnel without adding headcount or complexity.

You will walk away with a clear picture of where agentic AI fits into your GTM motion, which workflows to prioritize first, and how to measure impact in a way that resonates with your leadership team.

  • Learn the real difference between AI tools and agentic AI and why it changes how your entire GTM motion operates.
  • Discover which workflows to build first to automate personalized outreach and connect your CRM, marketing automation, and AI tools into one seamless pipeline.
  • Get a practical framework for measuring agentic workflow performance and scaling what works without losing the personalization that drives results.

Speakers

Sakshi Singh
Sakshi Singh
Sakshi Singh
Sr. Manager, Growth & Demand Generation
Vidyard
Stuti Dutt
Stuti Dutt
Stuti Dutt
Sr. Manager, Product Marketing
Vidyard

Upcoming